A successful app has the potential to solve day-to-day problems and furnish relevant solutions to its users. But often businesses are disappointed with their app results. This happens when the developers or the mobile application development company faces challenges in building an app. To help you understand it better, our blog walks you through the real challenges in mobile app development. 

 1.  Incorrect Design/Technologies

Creating the correct prototype, POC (Proof of Concept), or MVP (Minimum Viable Product) of the project can play a significant role in developing a perfect app. It helps in identifying the challenges in mobile applications early. It also helps in analyzing whether the idea is feasible or not. The documented requirements must be implemented correctly by an expert UI/UX design team with the right tools, technologies, and frameworks. An incorrect app design can fail in the software development stage. 

Apart from this, the design must be user-friendly. It must be able to address the challenges and needs of end-users. Inconsistent design and higher loading time for the application can cause users to search for other better apps. An easy-to-use and interactive design can retain customers and increase user experience and engagement. 

2. Finding the Right App Development Team for Your Mobile Application

The mobile application development process can be executed either by in-house developers or through a third party. Always choose an experienced development team that not only matches your budget but also your requirements. Along with the best mobile developers, a strong mobile app testing team is equally important. These are the suggested research points to follow before making your final decision for choosing the best mobile app development company: 

  • Do they protect your idea through an NDA?
  • Company reviews on Google and/or Clutch, from their website testimonials, from people or companies who worked with them.
  • Do they have an experienced development team for iOS, Android, or cross-platform, depending on where you want to launch the app? 
  • Creating an app following the latest trends.
  • Do they have a training and support team to guide and help you with the product functioning and fixing issues? For example, Confianz offers maintenance services post-delivery of the product as part of a separate contract.
  • The mobile app market is very competitive. Choose a mobile app development company that can help you with product marketing like building case studies, videos, etc., to promote your app and business. 
  • Knowing about their culture, values, and commitment. Hence, the development team must create a user-friendly app that is optimized, has important features and graphics, and meets the client’s requirements.

3. Staying Protected Against Mobile Security Issues

Ensuring your app is protected against mobile security issues is most important. Having high-security standards can keep it safe against illegitimate access and security breaches. This can help in building trust in your app users. It also helps in customer retention and loyalty. The rise of technology has also meant that hackers and scammers have access to advanced techniques for hacking phones, bank accounts, and phone contacts. App developers must consider the highest form of security and encryption for the app to ensure that such hacking attempts are thwarted right at the beginning, resulting in a more secure and stable application.

4. Incomplete Understanding of the Scope of the Project 

One of the biggest challenges faced in the development of mobile applications occurs during the inception and that is misunderstanding the project scope. While anything is possible to develop and deliver with the current frameworks available in the market, it’s imperative to define a line on what is achievable in the allocated budget and timelines. 

Not every suggested feature of the app idea might be required or be a practical feature. Thus, it is better to drop out unnecessary functionalities and keep the app well-defined. Scope creep can add unnecessary pressure and budget overflows, leading to unhappy and unsatisfied customers. 

5. Not Having a Budget Plan in Place 

There is no limit to how much it will cost to develop an app. Therefore creating an app for your business requires an in-depth budget analysis. To get a correct estimate you can perform market research, use tools that help with cost analysis, and talk to different development companies under your checklist to gather an idea of the actual cost. 

Getting an estimate means knowing the cost for every phase of mobile application development like business analysis, design, development and testing, and support activities. However, even after getting an estimate if the cost of developing an app doesn’t fit your budget, you must find funding from sources like angel investors, loans, or joint ventures for the same.  

6. Following Necessary Platform Guidelines to Launch on the Google Play Store or Apple App Store

For an app to be deployed on either Google Play Store or Apple App Store, there are guidelines in place that need to be followed. These guidelines need to be adhered to, and a breach of that results in the app being discontinued till the guideline issues are resolved. These guidelines need to be studied properly before taking up any mobile app development services.

7. Less Market Research About the Business Idea

Your business idea requires market research before it is finalized to be converted into a smartphone application. It helps in analyzing and identifying what problem the app can solve and who is the target audience that can utilize the app to get the right solutions. In addition, market research is beneficial in understanding the feasibility, Unique Selling Point (USP), competition, and risk associated with the app idea.  

A good amount of research before finalizing the idea can help in understanding its viability. It can help your company to make mindful decisions before investing in an app development process. It’s best to invest the right amount of time into researching and understanding the main pain points and needs of the app rather than building an app that does not cater to an underlying requirement.

8. Increased Battery Consumption 

Less battery consumption should be one of the prime considerations while creating an app. Increased battery consumption can cause poor performance and lead to mobile users uninstalling apps. An application might need to make use of battery-heavy features on the phone, like GPS or cameras. However, the developers must ensure that they build an app for users where the battery usage is minimal.

9. Choosing Cross-platform App Development vs. Native App Development to Build a Successful App

One of the top mobile app development challenges is whether to choose a cross-platform or hybrid approach or look for more native solutions. 

Hybrid applications are developed with the thought that they will be used across all operating systems, iOS or Android. Cross-platform development involves a single source code for both, while native development requires separate implementations for iOS and Android. So cross-platform development is more cost-effective. Therefore, companies can choose cross-platform as a more economical option unless the client wants only iOS or Android app development to be done. 

10. Compatibility With Different Mobile Phones, Tablets, iPads, etc.

Users tend to access apps on any mobile device, tablet, iPad, etc. The development team needs to ensure that the app works the same across different devices i.e. it looks, feels, and operates the same way across any screen. This helps build user loyalty and gives a better user experience. Currently, there are mobile development technologies that provide adaptations to varying screen sizes, and it is very important to consider this during the development phase. 


While there are many more factors to consider, overcoming these main challenges can result in building a successful app. It is always best to invest time and effort in understanding what the app needs to achieve, and who the target audience is, then prepare a plan of action. These small steps can be the difference between building a successful app and an unsuccessful one. 

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